About UsOur PhilosophyBoudoir by Disaya celebrates unique pleasures that complement the essence of femininity. We dedicate ourselves to assist women in the exploration of fantasies and the fulfillment of their deepest desires. Our refined and exquisite creations radiate style, sophistication, and a touch of naughtiness. Our team, based in Bangkok, the home of numerous creative talents and highly-skilled specialists, has created the lingerie that is made of delightful fabric and intricate craftsmanship to ensure that women always feel precious and confident. Indulge yourself in the world of Boudoir by Disaya. It’s mysterious, tantalising, and full of fun. |
About UsWho we areBoudoir by Disaya initiated as a luxury lingerie line designed by Disaya Sorakraikitikul. With its unique personality – the perfect intermixed between quirkiness and sophistication, the brand is a huge success with both the media and the public since its debut collection in 2004. Holding on to the belief that ‘luxury should be accessible’ and the aim of becoming an intimate companion our customers, Boudoir by Disaya re-launched again in 2009 with a fresher attitude, transfiguring into a more glamorous and elegant inner-wear that is more affordable, yet exclusive, while ensuring our customers the uncompromised quality, comfort and originality in design. Boudoir by Disaya is one of the brands under A-List Corporate Limited, a company with an extensive experience in marketing and retail sales of imported brands, and the current sole distributor of Jimmy Choo and Dunhill. The company also owns a successful export brand Disaya, which currently has 90 representatives around the world, in over 20 countries. With the overall view of the corporation, the company is one of the most prominent high-end fashion and lifestyle companies in Thailand. |
Having completed both undergraduate and postgraduate levels at the world’s renowned fashion school, Central Saint Martins College of Art and Design with MA (Distinction) & BA (1st Class Honour) in Fashion and Textiles Degree specialising in Womenswear, Disaya is highly influenced by London and the unique creative elements embedded within the city. During the end of her time at CSM, Disaya decided to launch her own lingerie label. Disaya acknowledged the lack of lingerie selections in Bangkok. With her great passion and fearless approach, she decided to take the matter into her own hands.
‘Boudoir’, which means a lady’s private bedroom or dressing room, was firstly presented to the public at ELLE Fashion Week in 2004, illustrating her quirkiness and eccentricity alongside femininity and elegance. Disaya received a great feedback from the launch and famous Boudoir by Disaya was born.
Considered the right hand of Disaya Sorakraikitikul, Romrujee graduated with Bachelor Degree of Fine and Applied Arts, Major in Fashion and Textile from one of the best universities in Thailand, Chulalongkorn University. While studying there, she had a chance to enter Thailand Fashion Designer Contest 2005 – ‘A Passion for Design and Style’, and was one of the finalists at this honourable contest. In addition, during her final year at the university, she had an opportunity to do an internship in the Design Department of ‘Mae Fah Luang Foundation of Royal Patronage’, a foundation that carries out development programs to heighten the quality of life of the ethnic minorities in Thailand.
After her graduation in 2006, with personal interest and admiration for both brands, Disaya and Boudoir by Disaya, Romrujee decided to approach A-List Corporate Limited and later became Disaya Sorakraikitikul’s assistance.